
Text message marketing is a great way to communicate directly with former, current and potential patients who need your services. Through mobile marketing, dentists, doctors, veterinarians, physical therapists and acupuncturists are realizing the benefits of being able to talk one-on-one with patients who’ve opted-in to receive their messages.
If you’re a dentist, fill more chairs by sending out appointment reminders, offering mobile coupons, and branding yourself in the community by letting the power of a mobile marketing campaign work for you.
Communicate on a more personal level than ever before with more patients in your area. How? By building a database of cell phone numbers that belong to people who ask you to stay in touch.
• on your website
• in your office
• in your mailed monthly billing correspondence
• on your Facebook page
• through your Twitter account
• in an email blast
• in existing print and online ads
These low-cost – even no-cost – ways to promote your text message campaign will build a database of the people you’ll rely on year-round. They enter your database by texting your keyword to our designated shared short code.
So, how can you entice them to text? Here are some effective ideas.
“Text ‘(your keyword)’ to 12345 and we’ll send you a text reminder two weeks before your next six-month checkup is due.”
Your website promotions might read like this:
“Text ‘(your keyword)’ to 12345 and receive a coupon to save 20% on your next teeth whitening.”
Your in-office promotions might read like this:
“Text ‘(your keyword)’ to 12345 and be entered to win $500 toward your next orthodontics procedure.”