Game On! Put the Power of Mobile in Your Ad Campaign

Text message marketing lets business owners in the sports and golf industry communicate directly with active consumers who like to get out and do. Through mobile marketing, owners of golf courses, sports teams, museums and movie theaters are realizing the benefits of being able to talk one-on-one with consumers who’ve opted-in to receive their messages.

If you’re marketing a golf course, our system will fill more tee times, get more golfers to the driving range, and sell more in the pro shop by letting the power of a mobile marketing campaign work for you. Communicate on a more personal level than ever before with more golfers in your area. How? By building a database of cell phone numbers that belong to players who ask you to stay in touch.

Build your database by promoting your text message campaign:

• on your website

• in your clubhouse and pro shop

• on your scorecards and golf carts

• on your Facebook page

• through your Twitter account

• in an email blast

• in existing print and online ads

These low-cost – even no-cost – ways to promote your text message campaign will build a database of the players you’ll rely on all summer long. They enter your database by texting your keyword to our designated shared short code.

So, how can you entice them to text? Here are some effective ideas.

Form a mobile club

Your promotions might read like this:

“Join the (Golf Course Name) Mobile Club to receive daily and weekly specials via text message. Text ‘(your keyword)’ to 12345 to join.”

Offer a starter special

Your pro shop promotions might read like this:

“Text ‘(your keyword)’ to 12345 and save $10 on your round today.”

Offer a prize giveaway

Your promotions might read like this:

“Enter the (Your Golf Course) Driver Giveaway and win a Callow

ay driver. Text ‘(your keyword)’ to 12345 to enter.”